(CHICAGO, IL) – The Independent Grocers Alliance (IGA) today announced that Wisconsin Dells-based Maurer’s Market IGA and Owner Jeff Maurer have been awarded the IGA Five Star honor for achievement in IGA’s Assessment Program. Five Star is the highest level of recognition possible under the Assessment Program’s rigorous standards.

Owner, Jeff Maurer on UpSide


We Proudly Support Wisconsin Dairy

Maurer’s Market Receives International Attention and Shares Local Knowledge

Wisconsin Dells, WI April 8, 2019:

The Independent Grocers Alliance (IGA) was founded in 1926 to bring family owned, local grocery stores together under the IGA brand. Nearly a century later, the support of a nationally known brand is still giving IGA grocers the ability to better compete, while at the same time, allowing them to stay true to who they are—hometown store owners in a position to meet the needs of their unique communities. Today, there are 6,000 IGA retail stores in over 30 countries. As IGA continues to grow throughout the US and around the world their success stems from their store owners’ innate desire to share what they have learned with others.

Bella Goose Coffee Re-Locating in Wisconsin Dells

Wisconsin Dells, WI – With much anticipation from it’s loyal customers, Bella Goose Coffee revealed that it will re-locate in Wisconsin Dells to a newly renovated space at 216 Washington Ave, next to Maurer’s Market IGA. Bella Goose is known to locals for making delicious, craft coffee, fresh fruit smoothies and pressed juices and homemade pastries. The community is welcome to stop into the Riverfront Terrace where renderings of the future building are on display. The construction project will include access from the outside as well as from inside Maurer's with plenty of convenient parking available for customers. The shop is scheduled to open in the Spring of 2019, with expanded hours to be open 7 days a week.

Maurer’s Market CONVERTING TO Maurer’s Market IGA

IGA today announced Maurer’s Market, located at 216 Washington Avenue, is becoming Maurer’s Market IGA. According to Owner’s Jeff and Kristie Maurer, the store will remain open without interruption during the conversion, which is currently in process and will be completed over the next few months.

What makes Maurer’s Maurer’s?

As far back as memory goes, people look at our town as a “tourist destination.”  Hard to argue.  Look around and it’s pretty clear that people love coming to the Dells. But, we’re the kind of store for people who love living in the Dells.  We built Maurer’s Market IGA around the things that you need.  Sure, visitors are welcome to the fresh fruit, milk, and meat.  But, that doesn’t mean the locals should have to reach around the wacky sunglasses and t-shirts, just to get to the bread and cereal.

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